Who We Are
This website is operated by Drink Less Live More. Our website address is: https://drinklesslivemore.com
For any questions about this policy, contact us at: info@drinklesslivemore.com
What Data We Collect and Why
Analytics — Google Analytics 4
We use Google Analytics 4 to understand how visitors use this website. This service collects:
- Pages visited and time spent on each page
- Referring websites and traffic sources
- General location data (country and city level)
- Device and browser type
This data is anonymised and aggregated. We do not use it to identify individual visitors. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
Google’s privacy policy: https://policies.google.com/privacy
Email Newsletter — Kit (formerly ConvertKit)
If you subscribe to our newsletter, we collect your email address. This data is stored and processed by Kit. We use your email address solely to send you the newsletter you signed up for. We do not sell or share your email with third parties.
You can unsubscribe at any time by clicking the unsubscribe link in any email, or by contacting us directly.
Kit’s privacy policy: https://kit.com/privacy
Email Correspondence
If you contact us by email, we retain that correspondence only to respond to your query.
Cookies
Cookies are small text files stored in your browser. This website uses the following cookies:
Necessary cookies — set by WordPress for technical purposes (e.g. administrator login sessions). These are not set for regular visitors.
Analytics cookies — set by Google Analytics to track visitor behaviour in aggregate. These include _ga and _ga_[ID], which expire after 24 months and 13 months respectively. These cookies are only set after you give your consent via the cookie banner.
You can manage or withdraw your consent at any time using the cookie banner on this site, or through your browser settings.
Embedded Content
Articles on this site may include embedded content from third-party services (such as YouTube videos). Embedded content behaves as if you had visited those third-party websites directly and may collect data about you, use cookies, and monitor your interaction with that content.
Data Retention
- Analytics data is retained for 14 months within Google Analytics.
- Newsletter subscriptions are retained for as long as you remain subscribed. Upon unsubscribing, your data is removed from our list within 30 days.
- Email correspondence is retained for up to 12 months.
Your Rights
If you are located in the European Economic Area or the United Kingdom, you have the following rights regarding your personal data:
- Access — request a copy of the data we hold about you.
- Rectification — request corrections to inaccurate data.
- Erasure — request that we delete your data.
- Restriction — request that we limit how we process your data.
- Objection — object to our processing of your data.
- Portability — request your data in a portable format.
To exercise any of these rights, contact us at info@drinklesslivemore.com. We will respond within 30 days.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at https://ico.org.uk if you believe we have not handled your data appropriately.
Third-Party Services
| Service | Purpose | Provider |
|---|---|---|
| Google Analytics 4 | Analytics | Google LLC, USA |
| Kit (ConvertKit) | Email marketing | Kit, USA |
| HostGator | Web hosting | Endurance International Group, USA |
Data transfers outside the UK/EEA are covered by standard contractual clauses or equivalent safeguards.
Changes to This Policy
We may update this policy from time to time. The date at the top of this page reflects the most recent revision.